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Written by Editor
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Saturday, 13 March 2010 |
 Stories That Sell
What excites you most about your book’s topic? Why did you choose it?
I truly believe this is a topic whose time has come. Today’s buyers need proof that solutions work as promised. Using your customer success stories to sell products, services and ideas is exponentially more credible and effective than what the vendor says about its products and services – and organizations simply don’t do this enough. There are powerful customer stories that they just aren’t sharing with their audiences. The book assembles a decade of experience to help companies use their customer success stories for competitive advantage.
How long did the book take you from start to finish?
20 months from the start of writing to the release date.
What aspect of writing the book did you find particularly challenging?
All day, I sit in front of a computer and write for client projects. Throughout the book process, I continued to work pretty long hours for my day job. When the end of the regular workday hit or the weekend came around, I had to really dig deep to find the discipline to stay in front of that computer to write the book when I really wanted to get outside or do something active.
What surprised you the most about the book writing process?
I featured more than a dozen organizations in my book, and had each one review, edit and approve the parts written about them. I expected it to be more difficult to get big-name companies to talk about their internal practices publicly in this way. Toyota, Amdocs, SAP, Kronos, Sage Software and more all stepped up and agreed.
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Last Updated ( Saturday, 13 March 2010 )
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Written by Editor
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Saturday, 23 January 2010 |
The year - 1953
 Replacement Child
In his heart, my father wasn’t at all sure they should have another child. He missed his little girl terribly—was bitter about her death. He blamed himself for not being there to protect his family. He replayed his revised scene in his mind a thousand times: my mother rushing out of the apartment with Linda rolled in the quilt while he ran back to push the beam off of Donna, lifting her up over the flames and smoke, carrying her down the steep stairway just before it collapsed.
There could be no replacement for Donna. He didn’t want one. And he thought Linda would need their undivided attention for many years.
But, he wanted his wife back. He needed her smiling again. If a new baby would do it, he would comply.
My father chose the Blumenkrantz Hotel in Lakewood because he knew how much his wife loved the ocean, and because it was an affordable way to get away to the beach for a few days. They needed a change of scenery. Different surroundings to shift their perspective, lift their spirits—their souls—from the oppressive daily grind. |
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Last Updated ( Saturday, 23 January 2010 )
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Written by by our Reviewer, John H. Manhold
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Friday, 03 April 2009 |
Infinite ExposureISBN 978-0-9770866-8-9 is an e-book by Roland Hughes, published by Logical Solutions in 465 pages.
 Infinite Exposure
To provide more details would spoil, for the reader, a most interesting and thought-provoking proposal of a possible future American agenda.
With respect to the writing, Roland Hughes quite masterfully juggles the various elements, as they shift from one to the next. His characters are interesting, and the story’s progression is at a fine pace. I read an ARC (Advanced Reading Copy) of this book which contained spelling and grammar problems. However, I understand the author has since had the manuscript fully edited and corrected. With removal of this jarring note, I should like to say that Roland Hughes has provided added enjoyment to a highly recommended read that presents some very serious thoughts to ponder, as well. Download an excerpt at: http://www.infiniteexposure.net |
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Last Updated ( Monday, 06 April 2009 )
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Written by Our Reviewer
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Saturday, 15 November 2008 |
Pinch Hitter: Baseball Fantasy Becomes RealityReviewed by Stuart Nachbar
 Pinch Hitter But David also has a secret that is a driver to the story. His older brother Danny was also a baseball protégé. Unlike David, Danny is an over-confident pitcher with quality stuff, good enough for a scholarship or a major league contract. However, Danny’s promise ends when he is hit above the eye by a line drive—off the bat of his younger brother. Immediately after that fatal incident, David ends his own baseball dreams, and years later, Danny disappears from his life, crippled by lingering pain and lost dreams. At the start of this story David has not seen his older brother for nine years.
Pinch Hitter is a moving story and I could see that Whitney spent a lot of time around a major league baseball team. The clubhouse and front office scenes are more detailed than I would expect to find from an author with no personal day-to-day connection to major league baseball, and Whitney also shows a strong knowledge of the situational game, where managers have to strategize again each other, using mind and matter to win. It’s no surprise that his main character is a pinch hitter, since that is a situational position in a game, as opposed to an everyday star. Reading Pinch Hitter, I was reminded of Rudy, the Notre Dame football movie, where a 26 year old college senior has overcome dyslexia to earn a degree and have a chance to play for a national championship team. Rudy is carried off the field at the end of his only game, just as David is heralded by his teammates at the end of this story. |
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Last Updated ( Saturday, 15 November 2008 )
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Thursday, 23 October 2008 |
A Trip Back In Time to ChinaReviewed by Stuart Nachbar
In 1977, when I was a junior in high school, Roots was the first family legacy series I had read. I was motivated to read the book after I had learned so much from the TV series. The series spanned several generations of a black family immigrating to the United States and surviving slavery to eventually prosper on their own. Released nearly a decade after the assassination of Martin Luther King, Roots won nine Emmy Awards and the finale is the third-highest rating television program ever. The movie and book were factually disputed at the time, but I learned much from the story.
 Return to Middle Kingdom
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Last Updated ( Thursday, 23 October 2008 )
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